Saturday, December 31, 2011

Stanford University Silicon Valley Archives offer window into Apple origins

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Source: www.artdaily.org --- Friday, December 30, 2011
PALO ALTO, CA. (AP).- In the interview, Steve Wozniak and the late Steve Jobs recall a seminal moment in Silicon Valley history ? how they named their upstart computer company some 35 years ago. "I remember driving down Highway 85," Wozniak says. "We're on the freeway, and Steve mentions, 'I've got a name: Apple Computer.' We kept thinking of other alternatives to that name, and we couldn't think of anything better." Adds Jobs: "And also remember that I worked at Atari, and it got us ahead of Atari in the phonebook." The interview, recorded for an in-house video for company employees in the mid-1980s, was among a storehouse of materials Apple had been collecting for a company museum. But in 1997, soon after Jobs returned to the company, Apple officials contacted Stanford University and offered to ...

Source: http://www.artdaily.org/index.asp?int_sec=11&int_new=52707

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